Identity systems
Marks, type and rules that hold together from a favicon to a billboard, and keep holding as the brand grows.
What’s included
- Brand strategy and naming support
- Logo, monogram and responsive mark variants
- Type selection or custom lettering
- Colour, grid and layout rules
- Iconography and illustration direction
Typical deliverables
- Master artwork files
- Brand guidelines site
- Templates for decks and social
- Source files